sweet starlight trade show display
Trade Show Display | Photography | Layout
I was tasked with designing a 30 x 8 foot display space and escalator cling ads for the Cultivate trade show in Columbus, OH. The display space needed to introduce a new Hydrangea called Sweet Starlight as well as show our trade audience the packaging flexibility, include endorsements from trialing partners and communicate key selling points.
Booth display
This design used five illuminated pedestals to feature all the different ways the plant can be packaged at retail. Each plant also featured reviews from our trialing partners who had the opportunity to trial the plants. I worked with a fabrication company and their printer to bring the backdrop to life which features three large back lit panels and a custom flooring that mirrors the night sky design you see on the middle panel.
